What is strategy? Is it a plan of action or policy designed to achieve a major or overall aim? How can designers apply strategic thinking in the creative field? Is that possible? How do you charge for it? Take a look at inputs and outputs to see if you always arrive at the same output regardless of the input.
16:31 Douglas Davis “Creative Strategy & The Business of Design”
21:20 Should you name a company using your name or a fictitious business name? What are the pros and cons?
Topics include strategy in design, collaboration and maintaining relationships with clients.
Sarah Leonie Lewis
https://sarahllewis.myportfolio.com
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